Privacy Policy and Terms of Service

### Privacy Policy

Last Updated: September 17, 2026

Leads Advocate LLC ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and handle the information you provide to us through our website (www.leadsadvocate.com) and our services.

#### 1. Information We Collect

We collect information to provide our services, facilitate demonstrations, and manage your account. This includes:

* Contact Information: Name, email address, telephone number, and mailing address.

* Business Information: Company name, company logo, and, if you become a customer, login credentials for third-party systems you authorize us to connect to your CRM.

* Usage and Technical Data: Information collected via cookies, analytics, and tracking technologies, including IP address, device identifiers, and browsing activity.

Leads Advocate LLC does not share mobile numbers, text messaging originator opt-in data or consent with any third parties or affiliates for marketing or promotional purposes. Text messaging originators opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of Text Message services.

#### 2. How We Use Your Information

We use your information for the following purposes:

* Service Delivery: To schedule and conduct demonstrations, and to set up and maintain your CRM, including housing your social media, mail, and email accounts.

* Communication: To send you marketing emails, text messages, and conduct phone calls regarding our services. We may utilize automated technology and AI-generated voice for these communications.

* Analytics and Improvement: To analyze website and service performance.

* Security and Compliance: To prevent fraud, ensure system security, and comply with legal obligations.

#### 3. Sharing of Information

We do not sell your personal information. Your information is used internally by Leads Advocate LLC to provide services to you. We may share information with necessary service providers (e.g., cloud hosting, CRM infrastructure) solely to perform services on our behalf.

#### 4. Your Choices and Rights

* Opt-Out: You may opt out of marketing communications at any time. To opt out of email, use the "unsubscribe" link provided in the message. To opt out of text messages, reply "STOP" or contact us at [email protected].

(616) 737-8588

By contacting us via SMS with your mobile number, you consent to receive text messages from Leads Advocate LLC. Msg&Data rates may apply. Reply "STOP" at any time to opt out.

* Data Rights: Upon request, you may ask to view, correct, or delete the personal information we hold about you.

* Account Closure: You may close your account by contacting us via phone, email, or text.

#### 5. Data Security and Retention

We maintain administrative, technical, and physical security measures to protect your information. We retain information indefinitely to continue providing services and support to our customers.

#### 6. California Residents

If you are a California resident, you may have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). We will comply with all valid requests regarding your data rights as required by law.

#### 7. Contact Us

For questions regarding this policy or to exercise your data rights, please contact us at:

Leads Advocate LLC

Email: [email protected]

Phone: 616-737-8588

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### Terms and Conditions

Last Updated: September 17, 2026

These Terms and Conditions constitute a legally binding agreement between you and Leads Advocate LLC ("we," "us," or "our") regarding your use of our website and services.

#### 1. Services Provided

Leads Advocate LLC provides lead-generation, marketing, and software platform services, including CRM setup, automated follow-up tools, and outbound sales support. We do not guarantee specific results, as outcomes depend primarily on your efforts and communications.

#### 2. Accounts and Fees

* Registration: To access certain services, you must create an account. You represent that you are authorized to sign up for the business you represent.

* Fees: Demonstrations are provided free of charge. Full services require a setup fee and a recurring monthly maintenance fee, as determined by the services selected.

* No Refunds: Due to the work and resources involved in system setup, all fees are non-refundable.

#### 3. Prohibited Conduct

You agree not to use our services for any unlawful or prohibited purpose, including but not limited to:

* Providing false, misleading, or fraudulent information.

* Engaging in spamming, scraping, reverse engineering, or unauthorized access to our systems or those of others.

* Harassment or any activities that violate applicable law.

#### 4. Intellectual Property

* Our Property: The website, software, and associated branding and content are the property of Leads Advocate LLC.

* Your Property: You retain ownership of your branding, content, and trademarks.

* User-Submitted Content: By submitting reviews, testimonials, photos, or documents, you grant us a perpetual, irrevocable, royalty-free license to use such content for our marketing purposes.

#### 5. Disclaimer and Limitation of Liability

Our services are provided on an "as-is" basis. We are not responsible for the conduct, products, services, or communications of any third-party providers you interact with. We are not liable for any indirect, incidental, or consequential damages arising from your use of our services.

#### 6. Governing Law and Dispute Resolution

* Governing Law: These terms are governed by the laws of the State of Michigan.

* Dispute Resolution: In the event of a dispute, both parties agree to first attempt to resolve the issue directly. If unresolved, all disputes shall be settled by binding arbitration. The arbitration shall be funded by the disputing party.

* Class Action Waiver: You agree to waive any right to participate in a class-action lawsuit or jury trial.

#### 7. Termination

We reserve the right to suspend or terminate your account and access to our services at our sole discretion, without notice, for any violation of these terms.

#### 8. Updates

We may update these terms periodically. Updates will be posted on our website at www.leadsadvocate.com. Continued use of our services constitutes acceptance of the updated terms.

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### Important Recommendations for Implementation

1. Arbitration Clause: While you have requested that the disputing party fund the arbitration, please be aware that this provision can be viewed as "unconscionable" or unenforceable by courts in many jurisdictions. Consult an attorney about drafting a balanced arbitration clause that is more likely to be upheld.

2. SMS/Telephony Compliance: Because you use AI-generated voice and automated marketing, you must ensure strict compliance with the Telephone Consumer Protection Act (TCPA). You need clear, affirmative consent from users before sending automated texts or making automated calls. Explicitly linking to these "SMS Terms" at the point of data capture (the form) is required.

3. Review by Counsel: Before posting, have these documents reviewed by a Michigan-based attorney to ensure they adequately cover your specific liabilities, particularly regarding the CRM system, data logins from clients, and AI-driven lead routing.